38.1 Charged with developing programs and initiatives to attract new members and retain current members with a focus on diversity in the Society in all of its aspects; and with conducting studies about membership and membership trends, such as the evaluation of member demographics and exit surveys.

38.2 Composed of a Chair and other members; and ex-officio, the Vice President-Elect and Executive Director. ASA Headquarters will be a resource for the committee.

38.3 The Committee may establish subcommittees as appropriate to implement specific initiatives. The Chairs of the subcommittees are appointed by the President and approved by the Executive Council upon recommendation by the Chair of the Committee. Responsibility for final decisions rests with the Committee, that then makes recommendations to the Executive Council.

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